Terms of Service
Terms of Use – tracer.co.il
Last updated: 07 Aug 2025
Introduction
Tracer Technologies Ltd. (Reg. No. 516239043) ("Tracer", "the Company", "we") owns and operates the website tracer.co.il (the "Site"), including all sub-domains.
- These Terms of Use ("Terms") constitute a binding agreement between you – the visitor or user ("user", "you") – and Tracer.
- Browsing or using the Site signifies your unconditional acceptance of these Terms. If you do not agree, please refrain from using the Site.
- If you are a minor (under 18), you may use the Site only with parental or guardian consent to these Terms.
- Tracer may amend the Terms at any time; the updated version becomes effective upon publication on the Site.
- These Terms complement Tracer's Privacy Policy and any written agreement signed with a customer. In case of conflict, the specific agreement prevails.
Registered database (website leads only): personal data submitted via tracer.co.il is stored in Database No. 700072553 registered with Israel's Privacy Protection Authority. Data Protection Officer (DPO): [email protected]
1. Key Definitions
| Term | Meaning |
|---|---|
| Personal Data | Information about an identified or identifiable natural person (e.g., name, email, phone, assigned vehicle). |
| Telematics Data | GPS coordinates, speed, driving events, diagnostics (DTC), odometer, VIN, sensor data. |
| Raw Data | Original data captured from the device before processing or filtering. |
| Cookies | Small text files placed in a browser for functionality, analytics and marketing. |
| Tracer Services | All telematics products, software, equipment, APIs and solutions offered by Tracer. |
2. Data We Collect
| Category | Examples | Source |
|---|---|---|
| Identification | Name, email, phone | Site forms / registration |
| Business | Company name, fleet size, inquiry subject | Lead forms / agreements |
| Telematics | GPS, speed, events, VIN | GPS device / driver app – the extent and timing of location collection are determined by law and by the fleet owner (data controller) |
| Technical | IP address, browser, OS | Cookies / SDK |
| Behavioural | Viewed pages, clicks, remarketing audiences | Google Analytics, Meta Pixel |
Providing personal data is not legally mandatory, but some services may be unavailable without it.
3. Purposes of Processing
- Operation & Maintenance – navigation, fleet management, mileage calculations.
- Safety & Compliance – driver-behaviour reports, accident analysis, regulatory compliance.
- Support – handling inquiries, troubleshooting.
- Improvement – analytics, A/B testing, machine learning.
- Legitimate Marketing – remarketing, upgrade offers (opt-out available).
- Legal Obligations – record-keeping, fraud prevention, authority requests.
4. Legal Bases
- Contract performance
- Legitimate interest (service improvement, fraud prevention)
- Consent (cookies, marketing)
- Legal obligation
5. Cookies
The Site uses essential, analytic and marketing cookies. A banner is displayed on first visit; continued browsing constitutes consent under Israel's Communications Law (§ 13A). You can block cookies in your browser settings.
6. Data Sharing
| Recipient | Purpose | Safeguard |
|---|---|---|
| Employer / Fleet Owner | Reports, billing | Responsible for informing drivers and any person in the vehicle about tracking and its purpose. |
| Secure Telematics Cloud | Real-time GPS storage & processing | ISO 27001 infrastructure, encrypted, limited maintenance access |
| Analytics Platforms | Statistics, marketing | Cookie IDs only |
| Third Parties / Partners | Risk assessment, value-added offers | Subject to agreement / consent |
| Authorities | Court orders, investigations | Minimum data required |
7. International Transfers
Telematics data may be stored and processed on secure servers in the EEA and USA; accounting and CRM data are stored in Israel. Transfers comply with Israel's Privacy Protection Regulations (Data Transfer Abroad) 2001.
8. Security Measures
- TLS 1.2+ in transit, AES-256 at rest
- WAF, anti-DDoS, 24/7 monitoring
- RBAC with MFA, signed logs kept for two years
- Daily encrypted backups, DR recovery
- Pen-tests every 18 months
- Telematics data hosted on ISO 27001 cloud
9. Data Retention
| Data Type | User Access | Server Retention |
|---|---|---|
| Raw GPS & Events | 400 days | Deleted or de-identified after 400 days or up to 36 months after contract end, whichever comes first |
| Reports & summaries | While account active | Deleted on request or 36 months after closure |
| System logs | - | 12-24 months |
| Leads & web forms | - | Up to 5 years or until deletion request |
10. User Liability
The user or fleet owner must inform drivers and any person in the vehicle about the tracking and its purpose. Unlawful use constitutes breach; the user shall indemnify Tracer for any claim or damage.
11. Data Subject Rights
- Right of access
- Right to rectification
- Right to erasure / restriction (subject to law and billing needs)
- Right to object to marketing
- Right to lodge a complaint with Israel's Privacy Protection Authority
Contact: [email protected] – response within 5 business days.
12. Children
The Site is not directed at users under 18. We do not knowingly collect data from minors.
13. Changes
Tracer may update these Terms from time to time. The "Last updated" date above reflects the current version; continued use after changes constitutes acceptance.
Version 4.3 – 07 Aug 2025